While Sarah was working at the bank, she wanted to do something more exciting, she wanted to create the ultimate towel of her dream! When realizing the cost, she set out to find a way to experience luxurious towels at a lower price. After consultation with professionals, she decided to add some of them to the team and that’s how the journey of Turkish laundry towels began… (Read more about her journey on her blog)
Sarah passion led us to discover where and how to create high-quality towels at an affordable cost. Turkish laundry was created as a result of her desire to share this discovery.
Our approach is simple: Quality is the most important thing. The products just need to be awesome. Second, we wanted to manufacture responsibly with top quality materials. And finally, you should try our best towels to understand what we are talking about.
We have the best towels in the business, but how?
To explain, we have to delve deep into the science
of fabric and raw materials
Only high absorbent Turkish Aegean Region cotton yarn is used in all Turkish Laundry Cotton Deluxe products.
100% Combed Cotton
Our towels made from an extremely soft version of cotton made by specially treating the cotton fibers before they are spun into yarn. As a general rule, combed cotton is more expensive than conventional cotton and its extremely soft & strong material
No Harmful Chemicals
Using yarn with low twist action creates more air and space between the fibers, which yields a terry cloth fabric that’s especially soft and absorbent. This feature also decreases the time it takes the towel to dry after use or washing.
Long Staple Fibers
Its exceptionally fine and strong, in the Turkish Laundry towels we use it because it produces the longest, strongest and finest cotton fibers in the world. In the case of cotton—longer is always better.
All fabrics have a weight, and the standard measurement for the weight and quality of towels is Grams per Square Meter (GSM). This number refers to the density of the towel. Luxury towels are generally heavier and are more absorbent.